How We’re Building Vantaco on Social Media
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If you're reading this, you're either early, curious, or just scrolling through. Either way, thanks for being here.
We wanted to take a second and be real with you about something a lot of brands try to skip past or hide. We're just getting started on social media. No fancy numbers, no influencer deals (yet), and definitely no viral moment. Not yet, anyway.
Why We're Even Doing Social Media
Let’s be honest. In 2025, if you don’t show up online, do you even exist? Vantaco isn’t just a brand selling clothes. We're building a mindset. A vibe. A visual story. And to do that right, we need to be where people scroll, tap, and double-tap: Instagram, TikTok, Facebook, Pinterest, all of it.
Instead of faking it or buying followers like some people do (yeah, we see it), we’re documenting our journey from scratch.
The Game Plan (So Far)
We’re figuring this out as we go, but here’s what we’re focusing on.
1. Instagram: Our Visual Journal
This is where we’re posting a mix of:
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Design close-ups
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Behind-the-scenes shots
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Raw, real moodboard vibes
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Updates when we drop new collections
We want our Instagram to feel like a window into the brand. Moody, meaningful, and creative. Expect more Reels too as we get into storytelling and mini-edits.
2. TikTok: All Experimentation
TikTok is wild. One post can go nowhere, the next one can blow up. We're not pretending to be social media experts, but we’re experimenting:
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Making skits in our gear
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Timelapse videos of us designing
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Gritty motivational videos with voiceovers
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Trend hijacks (if it fits the brand)
We know people can spot fake from a mile away, so we’re not trying to go viral. We’re trying to connect. That’s the difference.
3. Facebook: For the Day-Ones
Facebook is mainly for the fam, friends, and those who want to actually read. We post full updates, share products, and connect more personally there. Also, we’re testing Facebook Ads too (on a tight budget for now).
4. Pinterest: Visual Planning Mode
We’re setting up boards for:
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Style inspiration
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Future concepts
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Customer outfit ideas
It’s not where we expect heavy traffic right away, but it’s part of the brand aesthetic and we want to build a home there too.
What You’ll See Us Post
We’re building a content engine, not just a store. Expect to see:
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Drops & designs (of course)
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Quotes & grit (we’re all about meaning)
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Growth updates (we’ll share what works and what doesn’t)
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Raw moments (sometimes it’s not all polished and that’s okay)
So Why Are We Telling You All This?
Because too many brands try to act like they’ve made it when really they’re still figuring it out. We’re not here to fake it.
We want to build with you. Learn with you. Win with you.
If you’ve got feedback, tag us. If you wear Vantaco, post it. If you just like the vibe but haven’t bought anything yet, that’s cool too. Hit follow, drop a comment, and be part of the ride.
We're not here to just build an audience. We're here to build a community.
Thanks for sticking with us in the early days.
Stay locked in,
The Vantaco Team